Fall! Bringing in new opportunities to grow your brand and stay on track with different trends. As the seasons change, it is beneficial for your Instagram profile to do the same. Here are some fall-inspired content ideas to get you and your followers into the spirit (pun intended)!

Post Pictures Capturing Autumn's Beauty

Autumn is coming in full swing, causing our surroundings to change each day. Try to capture its beauty throughout your Instagram. Post a story of your scenic walk, share a photo amongst the fall foliage, or create a reel of a killer sunset time-lapse. Followers respond well to this visually appealing content – so take advantage while you still can!

Share Your Favorite Fall Foods

Posting food content is a HUGE trend on Instagram that you don’t want to miss. Whether it’s something you whipped up yourself or picked up from a coffee shop, your followers would love to see your go-to fall favorites. Make sure to use captivating hashtags that inspire new and old followers to join in on the fall fun with you too.

Fun tip: If you want to post more casual content, start reviewing new arrivals in the grocery store! Places are constantly adding new pumpkin spice, apple, or other fall-inspired foods to their shelves. Adding a series like this will show a more relaxed side to your account and hit a steadily growing Instagram market.

Inform Followers of Local Seasonal Activities

With fall comes an abundance of classic festivities to take part in with friends and family – going apple picking, visiting pumpkin patches, hayrides, and more! Let users know some of the local spots you trust and visit every year.

If you run a business Instagram account, share photos of you or your team participating in seasonal activities when off the clock. Doing so gives more insight into who you are beyond your profile and helps build a more genuine connection to your audience.

Create Fall-Inspired “This or That” Instagram Polls

Use the poll sticker tool in Instagram stories to boost engagement on your profile. Set up “this or that” games that ask followers to choose between two elements of fall. These options can range from pumpkin vs. apple picking to Halloween vs. Thanksgiving. It’s quick, light-hearted, and interactive!

In general, Stories are a beneficial Instagram feature to create aesthetically pleasing content throughout the seasons. They give a quick snippet of your life without the pressure of planning a full-length post. You can then save season-specific stories as a highlight so users can admire your fall content whenever they like.

Celebrate Holidays with Dedicated Posts

It may seem obvious to do such, but sharing holiday-specific posts can do a lot for your brand. Producing universal content – that still aligns with your interests – increases your likelihood of being shared by other creators. It also ropes you into more conversations, hence expanding your social bandwidth.

Holidays deserve to be celebrated online -- both big and small. Some important fall dates include Halloween, Daylight Savings, Thanksgiving, Black Friday & Cyber Monday, and Hanukkah. For more specific national holidays, check out The Blue Print’s extensive list for 2024.

Need help putting that seasonal flare on your Instagram? Look no further than the Social Stamina team! Call us today at 848-444-1393 to create a feed to succeed all year round.